Research and Markets (http://www.researchandmarkets.com/reports/c30457) has announced the addition of Global market review of the denim and jeanswear industries ? forecasts to 2012 - 2nd edition to their offering.
The world jeans market was worth US$ 49bn in 2004 and it is forecasted that this figure will rise to US$ 53.2bn by 2012 - a volume growth of around 11%. This predicted increase in retail is based on population growth, spending power and on the lure of the western jean for the world consumer. New evidence also shows how denim and jeans production is accelerating the pace of its move to lower cost countries, notably Turkey, India and China.
Following the success of the 1st edition, this exclusive report offers a brand new study of this popular industry, including the latest pricing structure of denim and jeanswear, a full analysis of the market including origins, statistical data, production and consumption. An industry forecast is provided to 2012 as well as case studies of the leading world, regional and directional brands. Other areas of discussion include consumer attitudes, supply chains and strategic alliances and the effect of the quota abolition.
Jeans brands and denim company sketches:
Jeans brands
Market proposition
Levi
Lee
Wrangler
LTB
David Bitton
Spy Denim
Edwin
Swade
Nudie
Mavi
Denim company sketches
Arvind
Orta
Tavex
Legler
Kaihara
Chapter coverage:
Chapters 1 and 2 provide an executive summary and introduction to the industry.
Chapter 3 looks at the price and cost structure of denim jeans, including retail, wholesale and fabric cost relationships.
Chapter 4 concentrates on the Market. We understand the origins and history of the sector, make comparisons to our previous report findings and analyse denim production and jeans consumption. Data includes world jeans market by value, unit, consumption and region - first for 2004 then looking ahead to 2012.
Chapter 5 discusses brand and price points, in particular own labels, retail formats and world, regional and directional brands based in the UK, France, Germany and Holland, Italy and the USA.
Chapter 6 offers case studies on major jeans brands including Levi and Wrangler, and denim companies, including Arvind and Tavax.
Chapter 7 looks at attitudes towards this dysfunctional sector, including how companies deliberate between a fashionable and functional product and how to best market this product to meet consumer needs.
Chapter 8 turns to the supply chain and strategic alliances, focusing particularly on economic facts and forecasts for China, Turkey, India and Japan.
Chapter 9 looks back at the issues facing the industry from the year so far, including the abolition of quotas and supply and demand.
Finally, chapter 10 briefly explores what the future holds for the denim and jeanswear industry in terms of status, statement and future trend lines.
For more information visit http://www.researchandmarkets.com/reports/c30457
Laura Wood
Senior Manager
Research and Markets
press@researchandmarkets.com
Fax: +353 1 4100 980
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