Showing posts with label Media. Show all posts
Showing posts with label Media. Show all posts

Saturday, 28 January 2012

The Impact of Healthcare Reform: New HealthLeaders Media Intelligence Report Available

Nashville, TN (PRWEB) December 13, 2011

The newest HealthLeaders Media Intelligence Report, Reform?s Impact: Staff and Service Cuts Expected, reveals that only 40% of healthcare senior executives who completed the survey believe the Patient Protection and Affordable Care Act will result in better access to healthcare services. This despite the fact that many pundits insist that access will be the only element of healthcare that PPACA will improve, simply because it ensures some level of healthcare coverage for many of the currently uninsured. Also of note are leaders? responses to the question of utilization. Fully 72% believe the law will lead to increased utilization of health services.


?The law is very heavily consumer-focused, and there is virtually nothing in it about benefit design change or patient responsibility because that's the political third rail. That's really the missing piece. And it's still basically an open checkbook to get whatever service you want on demand wherever you want it," says Marty Manning, president, Advocate Physician Partners, Chicago, and lead report advisor.


Produced with support from Optum, this comprehensive industry intelligence report is available for free download at http://www.healthleadersmedia.com/intelligence/121/industry-insight-report.html.


This exclusive, original research and analysis offers key insights from top healthcare executives and clinical leaders. Among the findings:


????72% of leaders believe PPACA will increase utilization of health services
????But 43% say they have or will cut services because of reform
????And 55% think it will mean staff reductions at their facility
????66% say dealing with the overall effects of PPACA will be difficult or very difficult for their organization

For information on collaboration opportunities, contact Paul Mattioli, 800/639-7477, or e-mail him at PMattioli(at)healthleadersmedia(dot)com.


To find out more about HealthLeaders Media Intelligence Reports and to sign up for new-report alerts, go to http://www.healthleadersmedia.com/intelligence.


HealthLeaders Media

HealthLeaders Media, a division of HCPro, is a leading multi-platform media company dedicated to meeting the business information needs of healthcare executives and professionals. As an integrated media company, HealthLeaders Media includes HealthLeaders magazine, HealthLeadersMedia.com, the HealthLeaders Media Intelligence Unit, HealthLeaders Media Rounds events, HealthLeaders Media Breakthroughs reports, and California HealthFax. All these platforms may be found online at http://www.healthleadersmedia.com.


The HealthLeaders Media Intelligence Unit is the premier source for executive healthcare business research and is powered by the HealthLeaders Media Council, made up of select members of the HealthLeaders Media audience of more than 240,000 healthcare executives. HealthLeaders magazine, named 2010 Magazine of the Year by the American Society of Healthcare Publication Editors, is the premiere resource for information on management trends, innovations, market strategies, and organizational development for more than 40,000 healthcare executives and senior decision-makers every month. Award-winning HealthLeadersMedia.com is the healthcare industry?s destination of choice for online news and analysis.


HealthLeaders Media is the winner of 16 awards in 2011 from the American Society of Business Publication Editors (ASBPE) and the American Society of Healthcare Publication Editors (ASHPE) including:

????2 Gold Awards for Breakthroughs (Best Digital Magazine)
????Best Original Research: HealthLeaders Media Industry Survey
????Best Feature Series: HealthLeaders Service Lines

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NY Games Conference Brings Together Top Games, Media, & Entertainment Executives in New York City, Sept. 25-26

New York, NY (PRWEB) August 26, 2008

Digital Media Wire today announced its agenda, list of confirmed speakers and new venue for NY Games Conference (http://www.nygamesconference.com) to be held in New York City on Thursday and Friday, September 25-26, 2008.


The new venue for NY Games Conference, September 25-26, is:

The Museum of Jewish Heritage, 36 Battery Place, New York City http://www.mjhnyc.org/visit_information_d.htm


The event had been planned in connection with Ziff Davis' DigitalLife, which has been postponed. Other than the venue change, the postponement of DigitalLife does not otherwise affect The NY Games Conference.


NY Games Conference is a dedicated insider forum for media and tech executives to network, do deals, and share ideas about the future of console, PC, online and mobile games. The two-day conference is modeled on Digital Media Wire's highly-acclaimed annual LA Games Conference and will bring together the leading video game publishers and developers, carriers, portals, technology companies, advertising execs, venture capitalists, lawyers and analysts to discuss the future of video games and social media. The conference will also feature elements from DMW's cutting edge series of Millennials conferences focused on digital entertainment trends and strategies and consumer marketing for the youth market.


Speakers at the conference include John Smedley, President of Sony Online Entertainment, a worldwide leader in massively multiplayer online games, with millions of gamers around the globe and ground-breaking titles including EverQuest?, EverQuest? II, Star Wars Galaxies?, PlanetSide?, The Matrix Online?, EverQuest? Online Adventures (for PlayStation?2), Champions of Norrath? (for the PlayStation 2), Untold Legends? and Field Commander? (for PSP). Smedley will give a stimulating talk on Sony's strategy to "reinvent online games." He is also participating on the MMOG panel following the keynote with industry heavy-weights Jim Crowley, CEO & President, Turbine (creator of some of the most popular and exciting game worlds on the Internet, including the award-winning Asheron's Call?, Dungeons & Dragons Online?: Stormreach?, and The Lord of the Rings Online?: Shadows of Angmar?), Jon Radoff, CEO, gamerDNA and Matthew Bellows, VP, Consumer Strategy, Vivox.


Other highlights include an all-star session on "Games as a Marketing Tool", which will examine the increasing number of opportunities for advertisers and brands to reach consumers through the games, virtual worlds and social networks. Panel participants include Dave Anderson, a senior business development executive at Activision, Manny Anekal, Senior Manager of In-Game Advertising at Electronic Arts, Sulake's Jeremy Monroe (owner of the Habbo Hotel properties), and Jonathan Epstein, President & CEO, Double Fusion (one of the most experienced and knowledgeable executives focused on the intersection of games and advertising). The panel is moderated by Erik Hauser, Founder of the Experiential Marketing Forum.


Also on the agenda are sessions on: virtual worlds featuring Gaia's CEO Craig Sherman, CEO, Stardoll's GM Matt Palmer, Reuben Steiger, CEO of Millions of Us (formerly Evangelist for Linden Lab, creators of the 3-D virtual world Second Life) and Eric Goldberg, Managing Director of Crossover Technologies; social networks featuring Dan Porter, SVP, Corporate Development, Virgin USA; Ranah Edelin, VP, The Sims Internet Group, Electronic Arts; Nick Smith, Founder, PWNorDie.com; and Rob Uhrich, Senior Director, Digital Markets, PaymentOne; and casual games featuring Peter Blacklow, President, WorldWinner, John Welch, Co-Founder & CEO, Playfirst, and Eric Zimmerman, Co-Founder and Chief Design Officer, Gamelab.


The conference covers the rapidly evolving landscape of online, casual and mobile games, the future of the consoles and the digital home and the growing relationship between the game industry, Hollywood, social networks and advertisers. Panels and roundtable discussions include:

**Top Gaming Trends - Analyst Presentations

**Debate Club: Is the Console Entertainment Hub of the Future or Fighting to Stay Alive?

**Get a (Virtual) Life! The Challenges and Opportunities For Monetizing Virtual Worlds and MMOGs

**Reality Check! Q&A with our Panel of Gamers from the Millennial Generation

**Games of Tomorrow and the Future of MMOGs

**How to Win the Social Game - Harnessing the Power of Online Communities & Social Networks

**Games as a Marketing Tool - Connecting Brands with the Favorite Medium of the Millennial Generation

**Mass Market Gaming - What's Next for the Casual Games Industry?

**Gaming in the Military

**Games on the Go - Challenges & Opportunities in Creating and Distributing Mobile Games

**Making the Games Work - The Importance of Online Game Infrastructure Deployment


Event sponsors include PaymentOne, Fish & Richardson, C&R Research, Switch & Data, Brickfish, Game Recruiter, Mary-Margaret Network, Parks Associates, EMF and ECA.


For complete agenda, registration and event details please visit: http://www.nygamesconference.com.


About Digital Media Wire, Inc:

Digital Media Wire is an events, news, and publishing company serving the digital entertainment & media industry since May 2000. Digital Media Wire produces executive forums featuring the leading executives in digital media and entertainment. Digital Media Wire also publishes an authoritative daily email newsletter and industry directory. For more information, please visit: http://www.digitalmediawire.com.


Contact:

Jay Baage, Event Director

Digital Media Wire, Inc.

310-855-0033

Jay@digitalmediawire.com


Ellen Gildersleeve, Director of Events & Marketing

Digital Media Wire, Inc.

310-855-0033

Ellen@digitalmediawire.com


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Denver's Absolutely PR Provides Yearend Review of 2011 Client Milestones & Key Media Placements

Lakewood, Colorado (PRWEB) December 31, 2011

Metro Denver-based Absolutely Public Relations celebrated its 12th calendar year in business in 2011 and achieved key media placement results for clients in both the traditional and social media spaces. This yearend review is shared by Absolutely PR Owner/Founder Maggie Chamberlin Holben, APR, who says, "Absolutely PR assisted Bell Aquaculture (including its new Fish Rich? fertilizer product line); Cabela's; Cat Care Society (CCS); Colorado BioScience Association (CBSA), Colorado Institute for Drug, Device and Diagnostic Development (CID4); Fitzsimons Redevelopment Authority; Joseph Decuis Gourmet Restaurant, Farm, Emporium, Culinarium and Inn; Medivance, Inc.; Dr. Martha Lucas/Cosmetic Acupuncture Seminars; and Holben Building Corporation in 2011."


Absolutely PR offers PublicRelationsNewsroom.com, Expert411.com and DenverPRNewsroom.com to help clients achieve media relations success. The company also maintains News Feed Blogs to turn up the volume on client messaging in the social media blog space.


In February, Absolutely PR assisted Cabela's with a "PR 201: Tools of the Trade" session for its event coordinators at its annual national Manager's Meeting in Denver. Holben recruited Mike Cote, editor of ColoradoBiz Magazine and the Planet-Profit Report, and Gail O'Brien, news assignment desk manager at KDVR TV/FOX31 and KWGN TV, to assist with the media panel portion of the session.

In June, Absolutely PR assisted Bell Aquaculture in announcing a $ 5 million expansion at the nation's largest Yellow Perch farm in Albany, IN. Major media placements that followed over the next few months included: a feature article in Fish Farming News, a cover article in the Indianapolis Business Journal and an article in Fish Farming International. Link to the Bell Aquaculture news feed blog to review all activity: http://indianayellowperch.blogspot.com

Also in June, Absolutely PR assisted Bell Aquaculture in launching its Fish Rich? fertilizer product line. Media placements were achieve in AgriNews, Splash Magazine Home & Garden Guide, The Charleston Gazette, plus the Green Living Guy, The Ag Revolution, The Suburban Jungle, Extra Dirt, Akron Ohio Moms blogs.

Further, in June, Absolutely assisted the Colorado Institute for Drug, Device and Diagnostic Development (CID4) in announcing funding of the Fort Collin's based VetDC company. Placements were achieved in the Denver Post, Fort Collins Coloradoan and Denver Business Journal. An archive of placements is found at the CID4 news feed blog, http://cid4.blogspot.com

Throughout the year, Absolutely PR provided media campaign support to the CBSA. Absolutely PR has assisted the CBSA with media relations efforts since Holben joined the association's board in 2005, serving two consecutive three-year terms through April 2011. Holben has continued as an ex officio board member and chair of the CBSA Communications Committee. An archive of all CBSA placements is found at http://coloradobio.blogspot.com

In August, Holben joined the board of directors for the Denver-based Cat Care Society. Absolutely PR had previously handled media relations as a volunteer for CCS' 30th Anniversary Tails of the Painted Cats project and auction. Absolutely PR deployed ten PR campaigns for CCS in 2011, including social media PR assistance. Campaigns and placement recaps are found at the CCS news feed blog: http://denvercatcare.blogspot.com

In September, Absolutely PR assisted Louisville, CO-based Medivance, Inc., with the campaign: "Medivance? Inc. Arctic Sun Products are the Preferred Choice of 2011 U.S. News & World Report Top-10 Ranked Honor Roll Hospitals."


In November, Absolutely PR began an engagement with Fitzsimons Redevelopment Authority, assisting with a multi-faceted rollout of its strategic refocus. Campaigns and placements are reviewed at http://fitzbioscience.blogspot.com

About Maggie Chamberlin Holben, APR


Holben is accredited by the Public Relations Society of America and is a member of the PRSA Counselors Academy. Frequently interviewed as a Public Relations Expert, Holben shared her perspective with the Denver Business Journal in July for the article, "Working from home? - Be aware of liability issues before they sideline your business" ( http://www.bizjournals.com/denver/print-edition/2011/07/08/working-from-home.html?page=all ). Holding a B.A. in Journalism from the University of Oklahoma, Holben has taught advertising and PR on the university level. In 2009, her "Seven Ways To Get The Media Attention You Deserve" was published in the PRNews' Media Training Guidebook.


About Absolutely Public Relations


Absolutely PR specializes in media relations, the strategies and tactics necessary to achieve impactful editorial placements in international, national, trade press, local and social/digital media space. Visit http://www.AbsolutelyPR.com or the company's Facebook fan page at http://www.facebook.com/AbsolutelyPR


Contact:


Maggie Holben, Absolutely Public Relations - 303-984-9801


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MPMC Media Trade Conference Exceeded Expectations for Champion Racing and Performance Products

El Segundo, CA (PRWEB) January 27, 2012

Champion Oil at the MPMC Conference met with over 70 technical editors from digital and print publishers such as Hot Rod, Aftermarket Business, Diesel World, Street Rodder, Circle Track, Diesel Power, Motor Trend, Speedway Illustrated, Engine Builder, and Performance Business.


?Editors and manufacturers had a productive week at this year?s MPMC Media Trade Conference,? stated Jim Skelly, Director of Councils for SEMA. ?The success is a direct result of the great participation that we had from media and manufacturers such as Champion Oil. Now, we look forward to seeing the manufacturers? media relationships grow.?


Champion introduced at the conference a variety of new products for the technical discussions.


Champion Power Steering Fluid is a premium quality fluid formulated using select Group II base oils with advanced chemistry, Champion Power Steering Fluid offers excellent protection and performance in all power steering systems. Meets requirements of major foreign, as well as, domestic manufacturers. Protects hoses from erosion and drying.


Champion Fuel Injector Cleaner keeps fuel injector systems clean and cleans carburetors on older model vehicles. Offering superior protection against rust and corrosion, this powerful cleaner also helps remove water and contamination from critical components of fuel systems. Champion Fuel Injector Cleaner reduces emissions and will not harm catalytic converters.


Champion Octane Treatment is formulated to reduce the need for higher-octane fuels. Preventing knocks, pings, and engine hesitation, this fluid also cleans combustion chambers. A great fuel stabilizer that is compatible with all gasoline additives as well as being oxygen sensor safe.


Champion All Season Diesel Flo is a multi-functional diesel fuel additive that boosts performance in key areas of injector detergency, fuel economy, and smoke reduction, Champion All Season Diesel Flo is a very powerful conditioner and anti-gel. Adds lubricity, detergent, and cetane improvement to low sulfur diesel fuels. Contains no metals, halogens, sulfur or other ingredients that are harmful to diesel engines. Champion All Season Diesel Flo is completely organic and ash free.


Champion Universal Automatic Transmission Fluid is a multi functional transmission fluid that provides excellent anti-shutter, anti-friction, and high and low temperature protection. Recommended for use in all American and foreign automatic transmissions requiring the performance requirements of Ford Mercon?, GM Dexron ?III, Allison C-4, Cat TO-2, and Ford Type H and CJ specifications.


Champion GlobalTrans Synthetic M-V Automatic Transmission Fluid is a full synthetic multi-vehicle automatic transmission fluid that delivers superior performance in the areas of low-temperature flow, wear protection, frictional stability and also supplies resistance to thermal breakdown. Formulated with 100% synthetic base fluids chosen for their superior resistance to oxidation and viscosity changes.


Champion Fuel Stabilizer is a concentrated formula designed for all 2 and 4 cycle engines. Keeps gasoline and diesel fuel fresh during storage and also prevents corrosion and varnish build-up. Champion Fuel Stabilizer excels at keeping a fuel system clean, resulting in better performance. This is a dual function product that stabilizes fuel for quicker start-ups after storage and improved fuel efficiency.


Champion Poly 7? High Temp Grease is an ultra heavy duty high temp grease formulated with highly refined petroleum stock, co-polymers, and advanced lithium complex additives specially processed to provide the ultimate in lubrication. The super tough film strength of Champion Poly 7? stays put under extreme shock loads and offers a very low friction coefficient. Champion Poly 7? is an all weather grease that meets the requirements of NLGI GC-LB for automotive wheel bearing and chassis lubrication.


Champion eGuard Ethanol Fuel Treatment is a powerful treatment fluid that helps with the stabilization of fuel and removal of water in fuel systems. Formulated with advanced chemistry, Champion eGuard Ethanol Fuel Treatment offers corrosion resistance, reduced friction, reduced gum formation, and upper cylinder lubrication. This product provides superior cleaning of combustion chambers and port fuel injectors with regular use.


About the company: Champion Brands, LLC, is a globally recognized industry leader in synthetic oil for over 55 years. Champion also produces and blends over 300 products including fuel, oil, engine additives, and lubricants for the racing, automotive, heavy truck, agricultural, industrial, and specialty markets. For more information about Champion Brands contact your nearest Champion distributor, or call Champion at 800-821-5693 or 660-885-8151. Champion Brands, LLC; 1001 Golden Drive, Clinton, MO.

http://www.ChampionsUseChampion.com.


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