AdRods? Mobile Outdoor Advertising Excites Las Vegas Brand Messaging with Classic Cars & Hot Rods

Las Vegas, NV (PRWEB) November 29, 2010

AdRods? announces a fresh new twist on mobile outdoor advertising media. With their universal appeal, classic cars and custom hot rods become the canvas for clients' branding and advertising messages. These exciting, show-quality cars bait the hook for messages, guaranteeing better exposure and retention in the minds of the consumer. Spokesmodels riding in the cars actively engage their audience, and prompt them to interact with direct response mechanisms like text message and photo redemption campaigns that are printed on the cars. The cars are photo-worthy, play custom soundtracks, and feature exciting custom additions like hydraulics and air-bag suspensions so they can be raised and lowered to get even more attention.

As a result of the excitement these cars generate, the photo and video opportunities they create make AdRods? a natural fit within the social media networks. Using Twitter? http://twitter.com/adrods, AdRods? actively tweets the location of the cars during runs so that consumers can easily find them, and take advantage of any associated direct response or photo redemption campaigns. Photos and videos from events, runs, and other daily activity are maintained by AdRods? on Facebook? http://www.facebook.com/pages/AdRods/140979829272018 and YouTube? http://www.youtube.com/user/AdRodsLasVegas.

Hoards of excited tourists crowd the corners at every intersection, jockeying for the best photo and video opportunities. Screams, shouts and whistles are commonplace, as well as many questions about the cars, the clients, and the promotions the cars deliver. AdRods? staff and client spokesmodels are right there to answer. The emotional connection audiences make with these historic and exciting cars leaves an indelible impression they are not likely to forget.

AdRods? are able to access many areas that other mobile outdoor solutions cannot, such as airport pick-up lanes, valets, conventions, events and attractions such as the Las Vegas Welcome Sign. A critical component of the AdRods? program are "free days" where clients are allowed the parking location of their choice for their AdRod, allowing constant exposure to a select audience for a 24-hour period. The most common free day parking locations are casino valets. AdRods? is conscious of its carbon footprint, and has outfitted all cars with modern electronic fuel injection, electronic ignition, and catalytic converters to reduce emissions.

AdRods? is anxious to prove the effectiveness of this new concept, and is offering nightly cruises with pick-up and drop-off service to anyone wishing to experience the power of this new medium. To request a cruise, or for additional information contact Sean Mahoney at AdRods?.

Media Contact:

Sean Mahoney

sean(at)adrods(dot)com

(702) 596-7092

http://www.adrods.com

AdRods?

6480 S Cameron #300

Las Vegas, NV 89118

Facebook: http://www.facebook.com/pages/AdRods/140979829272018

Twitter: http://twitter.com/adrods

YouTube: http://www.youtube.com/user/AdRodsLasVegas

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2ndNature Launches U.S. Outdoor Sports Weather Website: ?Pinpoint Weather?Better Than Zipcode Forecasts? for Hunters, Fishermen, Golfers, Campers

Syracuse, NY (PRWEB) April 22, 2011

2ndNature, a Syracuse, NY, based interactive design studio, has announced the launch of ScoutLookWeather.com?an outdoor sports enthusiasts detailed weather reporting and forecasting website with up-to-the-minute weather for over 400,000 geo-coded locations throughout the lower 48 states. 2ndNature provided the site owners, HuntLogix, LLC, with complete identity system, brand development, website design & development, web application design & development, social media deployment, and on-going website maintenance and press release design and distribution services. A BETA version of the site was launched in November of 2010 and recently re-launched as version 1.0.

ScoutLook Weather (http://www.scoutlookweather.com) provides ?Pinpoint Weather?better than zipcode forecasts? for hunters, fishermen, golfers, campers, snowmobilers, skiers, and many other outdoor sports enthusiasts with free custom weather reports, interactive maps, and weather tools to forecast the weather for specific outdoor sports.

Weather data is provided by several weather sources including, NOAA, NWS, and includes Google Geo-coded, latitude-longitude-based Location Maps with the capability for users to add their personal ?My Locations? as map pins anywhere in the lower 48 states. Each pin can provide the most current weather conditions for that zipcode or city name, address, etc., for the specific outdoor sport of the user.

Some of the weather tools include:

????Driftpoint ? A fisherman's Wind Map that will show the direction of your boat drift and wind speed on any body of water within 5 miles of shore over a 72 hour period. Fishermen can use Driftpoint before heading out to get to the best spot for the conditions without wasting time.
????ScentCone? Wind Map create and save locations while toggling through wind shifts for the next 72 hours. Compare locations and choose the best hunting spot based on wind speed and direction.
????Ski Conditions at every US Ski Hill, with weather conditions at the hill of course!
????Snowmobile trail maps ? an integrated national trail map database allowing snowmobilers to view all maintained trails & weather forecasts at any point on any trail
????SetZone ? a Waterfowler's Wind Map that will show the upwind landing area for ducks at your blind location, throughout a 72 hour period, allowing for proper visual planning of the best location to set blind & decoys to "play the wind" to your favor.
????ScoutPics--Photo Share Your Adventure: With the ScoutPics feature, users can upload digital photos to create albums and share them with anyone through email. It's simple, free to use, and a great way re-live a day in the bass boat, in the tree stand or on the slopes!
ScoutLook Weather also has a website-associated staff of some of the nation?s leading outdoor professional sportsmen, sportswomen, and athletes who provide sport-specific tips and endorsements of ScoutLook?s weather tools. The Pro Staff includes NHL star Scott Stevens, the LPGA?s Suzy Whaley, Wildlife Biologist Dr. Harry Jacobson, ESPN?s The "Outdoor Adventure Magazine" TV series bow hunter Tom Miranda, professional B.A.S.S. fisherman Scott McGehee, expert fly-fisherman Aaron Adams, and athletes Gerry McNamara and Tim Green, amongst others with more being added soon.

Future services to be offered by ScoutLook Weather include mobile device applications, interactive user?logbooks, and several exciting ScoutLook maps for further layers of weather details important to every outdoor enthusiast.

Joel Fairbank, Owner and Studio Director of Business Development, has coordinated studio resource allocation, project management and client relations support of the overall initiative.

ABOUT 2ndNature

2ndNature is a multidisciplinary design studio that specializes in interface design and motion graphics for interactive and digital media. We develop 3D models and animation, graphical user-interfaces (GUI), multimedia/motion graphic presentations, mobile device applications, web, interactive cd/dvd, digital signage content, touch-screen kiosks and sound design for broadcast and interactive media. We also design graphic identities and branding collateral for both digital media and print to clients throughout the U.S. The firm is located in Franklin Square, an historic landmark district, in Syracuse, N.Y.

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